For Magma Products, we set out to bring their innovative grills to life with a high-energy production shoot in the mountains of Santa Cruz. Over multiple days, our team worked with four actors, a custom RV van, and a custom jeep to stage outdoor cooking experiences that highlighted the rugged durability and premium quality of Magma’s grills. A dedicated food stylist ensured every detail looked perfect on camera, from sizzling entrées to the full outdoor dining experience. The visuals showcased both the product’s refined design and the adventurous spirit behind the brand, connecting Magma’s heritage in sailing and barbecuing with a modern lifestyle of exploration and culinary excellence.