For Magma Products, we brought their grills to life with a high-energy, multi-day shoot in the Santa Cruz mountains. Working with four actors, a custom RV van, and a custom Jeep, we staged outdoor cooking moments that highlighted the rugged durability and premium build of Magma’s design.

A dedicated food stylist supported every setup—from sizzling entrées to the full outdoor dining experience—so the product always looked as good as it performs. The final visuals connect Magma’s heritage in sailing and barbecuing to a modern lifestyle of exploration and elevated outdoor cooking.

Project: Magma Products | Outdoor Grill Campaign

Production Company: On The Moon Studio

Director of Photography: Alex Lopez

Direction: AL

Location: Santa Cruz Mountains, CA